FOR IMMEDIATE RELEASE
WEDNESDAY, FEBRUARY 17, 2016, AT 10:00 A.M. EST

QUARTERLY RETAIL E-COMMERCE SALES for 4th QUARTER 2015

The Census Bureau of the Department of Commerce announced today that the estimate of U.S. retail e-commerce sales for the fourth quarter of 2015, adjusted for seasonal  variation, but not for price changes, was $89.1 billion, an increase of 2.1 percent (±0.9%) from the third quarter of 2015. Total retail sales for the fourth quarter of 2015 were estimated at $1,184.8 billion, virtually unchanged (±0.2%)* from the third quarter of 2015. The fourth quarter 2015 e-commerce estimate increased 14.7 percent (±1.4%) from the fourth quarter of 2014 while total retail sales increased 1.3 percent (±0.4%) in the same period. E-commerce sales in the fourth quarter of 2015 accounted for 7.5 percent of total sales.

On a not adjusted basis, the estimate of U.S. retail e-commerce sales for the fourth quarter of 2015 totaled $107.1 billion, an increase of 32.2 percent (±0.9%) from the third quarter of 2015. The fourth quarter 2015 e-commerce estimate increased 14.5 percent (±1.4 %) from the fourth quarter of 2014 while total retail sales increased 1.6 percent (±0.4%) in the same period. E-commerce sales in the fourth quarter of 2015 accounted for 8.6 percent of total sales.

Total e-commerce sales for 2015 were estimated at $341.7 billion, an increase of 14.6 percent (±0.9%) from 2014. Total retail sales in 2015 increased 1.4 percent (±0.4%) from 2014. E-commerce sales in 2015 accounted for 7.3 percent of total sales. E-commerce sales in 2014 accounted for 6.4 percent of total sales.

To read the entire report, please click here: QUARTERLY RETAIL E-COMMERCE SALES for 4th QUARTER 2015